Author Archive

The Art of Freestyle – improvised poetics

Hip Hop Freestyling is the art of improvisational poetics – writing poetry “on the spot”. The thing about freestyling, though, is that you don’t have the luxury of freeform or avant garde delivery (not if you want to be known as a competent freestyler anyway xD) – you have to think quickly, be on time and you have to rhyme (for the most part).

A few weeks ago Pixelati caught Palestinian-born New Zealand MC MC Bling (aka Imagine This) dropping a twenty minute freestyle on DJCXL’s radio show for BaseFM. The performance was part of a longer video article on DJCXL’s radio show “The Champ Is Here” (which we’ll be uploading soon). An edited version of the clip below appears in the forthcoming video but we thought we’d release this longer version to showcase Bling’s impressive freestyle skills.

Web Zen: when freestyling goes horribly wrong.

NZ Hip Hop Represent

While we’re busy working away at our online presence please feel free to check out our current work with NZ’s premier turntablist/producer DJCXL at

We’ve got regular video content coming through and an official iTunes video podcast (called DJCXL TV). Pixelati’s own video podcast will also be available at sometime in the near future! (we’re aiming for the end of first quarter ’09 if you really want to hold us to it… ; )

DJCXL - NZ Turntablist and Hip Hop Producer

DJCXL - NZ Turntablist and Hip Hop Producer

Welcome to the Official Pixelati blog!

We’re still a way off being fully setup but there’s no time like the present to plunge into the creation of online profiles, blogs, video channels and general craziness : ).

This is the first inception of the Official Pixelati blog which will feature ongoing content about all things creative in our homeland of New Zealand. New Zealand is a tiny country made up of two large islands (and one small one) and a whole bunch of creative and interesting people. Because NZ is so small you always know someone who knows someone doing something exciting on some major creative endeavour, and our regular video content aims to capture these amazing people at work in their respective fields.

Creativity manifests everywhere so we’ll be covering creatives in the music field, the film field, animation, crafts, tattooing, technology – you name it! We work with artists and artisans who don’t compromise their creativity for a buck – of course it’s a given that we all have to take on a job to make ends meet occasionally, but the individuals and teams that interest us are the ones who are truly passionate and dedicated to their art.

We hope you’ll enjoy the content as our blog evolves – please keep in touch with us if you have any comments, congratulations, suggestions or abuse : ).

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We are a transmedia entertainment company working in video, music, web and games.

We've made game trailers with Grinding Gear Games, created music videos with Illegal Musik, built communities with PlayMaker, and we're working on a casual game for Xbox and iOS called Danger Balls.